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GoldBond Whipped Relief
Activation (Spec Work)
July, 2025
The Martin Agency
Gold Bond Whipped Relief is a parody product concept that reimagines the brand’s iconic promise of instant relief, but for your tastebuds. Infused with a mock-scientific icy mint-lactose blend, the whipped cream provides comic ‘spice recovery,’ complete with a rebranded mascot, WhipMan, to champion tongue-saving relief.
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